Residential cleaning products are notoriously toxic and unnecessarily expensive. Families can save the environment and their budget by making these simple yet effective cleaning products from home and reduce indoor pollution and exposure to potentially dangerous chemicals. Ingredients for these green cleaning products are found conveniently in your own pantry. [...]

Making the move from a brick and mortar retail setting to an ecommerce website is already a great way to save fuel, utilities, and paper. However, it comes with its own unique challenges. Whether you already have an established brand or are just starting out with a new green-friendly business, [...]

Remodeling your backyard offers a wealth of possibilities for making your space both green and fun, and with both of those challenges met, you’re likely not to find a challenge out of getting people to get out there and enjoy it. Most backyard entertainment revolves around a deck, porch or [...]

U.S. officials are coming down hard on advertisers who try to entice customers with promises that their products are “green”. The Federal Trade Commission is the U.S. body that enforces rules against deceptive advertising. According to Reuterse, the commission warned companies that they should make environmental claims (such as “compostable”) [...]

So, it turns out October is an important month for the environmentally-responsible. Vegetarian Awareness month is now officially underway. And the ninth-annual Fair Trade Month has also kicked off in earnest. Fair Trade Month is organized by Fair Trade USA. It is part of a campaign that underscores the power [...]

Greenwashed or Truly Green Many businesses wishing to jump on the bandwagon of the green movement because of the positive social outlook and higher credibility that might follow (not to mention the plausible increased profits) do so either ignorantly or even sometimes unscrupulously. Greenwashing, or otherwise false claims of being [...]

What green lifestyle choices have you adopted? Do you take shorter showers? Do you use public transportation? Do you recycle in your home? Whatever it may be, every little thing helps. While it is extremely hard to live a perfectly sustainable lifestyle, a good effort is definitely taken into account [...]

Lately do you find yourself doing everything you can to be greener? You bring your own shopping bags to the farmers market, you recycle religiously, and you never leave a room with the lights on.  If you’re wondering what else you can do to befriend Mother Nature, good news: there’s [...]

There are many reasons why 2012 is the year to really push for your green credentials; from reducing costs for your business to providing customers with the knowledge that you are doing all you can for the environment. During these tough economic times, businesses must do all they can to [...]

Knowing how much consumers care about the environment is important since their purchases can make a difference for our planet. An added benefit is that data can give valuable insight into whether consumers have an interest in purchasing sustainable products which, in turn, ensures that brands and companies will continue [...]